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To Be A
Community Leader

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Master the 1/9/90 Rule
1% Create Content
9% Engage
90% Lurk

There is infinite business in the "Lurkers"

Build an audience who gets to

Know, Like and Trust You

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Be seen as a trusted 
Community Leader

Business Team

 Stay top of mind to: 

  • Past Clients 

  • Sphere of Influence

  • The Community

Plus build a Network of High Value

Win More Referrals and Listings


Notable Quotes

"Attention is your single greatest asset"

“I find it truly baffling that the real estate industry on the individual broker level does not understand that they need to become the digital mayor of their town.”

"Reputation is the ultimate currency"

"It comes down to how much value you can bring to the audience"

"You need to think of yourself as a media company and not just a real estate company"

At Explore My Town, we follow a Jab, Jab, Jab, Right Hook approach. It can't always be about selling, there must be value or the consumer will tune you out.

Image by Jakob Owens



  • Scripting

  • Editing

  • Ideas and Support



Digital Marketing

  • Digital Strategy

  • Write Ups

  • Thumbnails

Image by Glen Carrie



  • Videos for IG and Tiktok

  • Post your Facebook Page

  • Pos to your Youtube Channel

Easy as 1,2,3...

1. Request a Script
2. Shoot the Video
3. Upload the Video

We will edit and market your video.

  • We help you with Content

  • We WRITE the Script.

  • We EDIT the Video.

  • Then We drive traffic so the community sees YOU as the Local Authority.

  • Build Trust and WIN MORE REFERRALS!

Be Seen

Together, we will create a video marketing strategy that works for you. We manage the editing and marketing process so that you are seen on social media as a community influencer which will attract business and allow you to build relationships.

Be Respected

You'll be seen as a supporter of local businesses, the economy and the community. This will lead to more influential relationships, strengthen your reputation and it will create more opportunities to attract business.

Be Referred

Up to 72% of your business comes from your SOI, are past clients or know you from the community. By staying top of mind and bringing good content about the community, they will see you as a trusted local resource to refer their friends and family to.


We are going to help you become more confident on camera, with networking and supporting the community.


You will have a full understanding of why it's important to build relationships, be seen on social media and look professional.


Through training, coaching and experience you will grow your knowledge so that you can expand your social media and video game.


We help you get started with onboarding, and stay in action with live training and one on one accountability sessions.


You will leverage our editing, graphics and marketing teams which frees up valuable time for you to stay in flow state longer.


By growing your Sphere of Influence, dominating social media and being a community leader, you will find opportunity everywhere.

Videos for every platform

Thumbnails and Write Ups

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Onboarding, Online and Monthly Training, 1:1 Coaching as needed

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Learn Digital Marketing,
Blog and Newsletter Strategies that get engagement

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Modernize your brand with video and build Brand Equity

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Property Tour

Charity Showcase

Market Snapshot

Business Showcase

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Why I created Explore My Town

By: Johnny Mo

I have a dream to help communities across the country. Since small businesses are the backbone of the local economy it made sense to start there. One day I pondered how I could make a bigger impact and accomplish this dream?

Over my coaching career creating thoughtful videos, B to B networking, and giving back to the community played a central role in the regimen.
Then it dawned on me, my clients need help with production, editing and marketing. If I made a system that allows them to leverage a production and marketing team then I can reach small businesses around the country through my clients. We will promote the business while building relationships, look like pro's on video and create opportunities.
Since we are in the relationship business it all made sense.

And Explore My Town was born.

Johnny Mo

PS. If you've been waiting for a sign,


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